What we do
Marketworthy is in the business of helping individuals, teams and organisations to be more successful.
We lead the innovation, strategy and business planning processes. We build your success by helping you to:
- clarify strategic issues
- get the team on the same page
- shape & prioritise innovation
- pursue opportunities
- launch new products & services
- transform technology systems and software
- attract more customers
- sell more.
We get things done.
Strategic Thinking & Planning
Using clever thinking frameworks, we guide the team through the strategic thinking and planning process. With detailed stakeholder consultation we generate and evaluate ideas. We upgrade and document strategy. We help you envision innovation and grab opportunities that make sense financially. We create action plans, not plans to sit on a shelf.
Strategy Workshops
We design and facilitate strategic thinking workshops. Through effective dialogue we will help you identify what matters most and organise your ideas into action plans. We help team members get their voices heard. The team will want to implement the plans because they have contributed to the process.
Innovation & Commercialisation
You may have developed an idea, but can the idea be turned into a sustainable business? Does your proposed innovation have the power to deliver discontinuous growth for your organisation? Marketworthy has expertise in evaluating opportunities through market research, analysis and financial modelling. This experience includes work for business start ups as well as mature organisations.
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Achievements
- Learning Frameworks
- SportsMindSkills
Digital Strategy, Master Planning & Tender Management
A digital strategy and master plan defines the technology system approach an organisation will take to:
a) enable deeper interactions with prospects and customers
b) provide more customised and personalised offerings
c) gather data for evidence-based decision making
d) respond to changes in the organisation’s environment
e) build a community of system users to leverage these assets for financial gain.
The digital strategy outlines what will be designed, built, launched, maintained and implemented to achieve the business objectives.
The master plan outlines the innovation priorities and actions required to deliver on the strategies.
Marketworthy helps organisations document their digital strategy and master plan and can manage the tender process to engage technology partners.
Business Research
Marketworthy provides Business Research services to help clients develop evidenced-based strategy for growth. We design on-line surveys, conduct depth interviews, collect and analyse qualitative (descriptive) and quantitative (numerical) data and create readable executive reports. Information is gathered from a range of stakeholders and may include customer needs, customer satisfaction and demographics. To determine innovation priorities we use a mathematical approach to calculate customers’ highest priority unmet needs.


